About us

In 2016, this didn’t start with a business plan. It started with two sisters at a kitchen table, talking about what we wished existed, and wondering if we could create it ourselves.

We sketched ideas on paper, saved little notes on our phones, and stayed up far too late figuring things out as we went. Some days we felt unstoppable. Other days we questioned everything. We remember packing the first orders ourselves, rereading customer messages more than once, and celebrating the smallest wins, because back then, every single order meant the world.

What kept us going wasn’t perfection. It was the feeling behind it: building something honest, something we’d be proud to put our names on. Over time, the brand grew, not only in numbers, but in meaning. It became a style, a story, and a community that made us feel less alone in the dream we started with.

And now, somehow, we’re here: 10 years later. That’s a milestone we don’t take lightly. If you’ve ever ordered from us, shared a message, tagged us, or simply followed along, you’ve been part of this journey, and we’re genuinely grateful.

To celebrate, we’re hosting our 10-Year Anniversary Sale, with up to 70% off so many favorites.

Thank you for being here. And if you’ve been waiting for a sign to treat yourself, this is it (while supplies last).